
studio Brae
Brand identity & Marketing strategy | Branding Photoshoot
Studio Brea specializes in capturing the beauty of motherhood and family through timeless, elegant photography. With a focus on authenticity and heartfelt storytelling, Studio Brea creates imagery that families cherish forever.
//The debrief
//The debrief
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Establish a cohesive and elevated brand identity that reflects the emotional and elegant style of their photography.
Develop a marketing strategy to attract ideal clients and increase engagement.
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Target Audience Profiling:
Defined the ideal client as mothers and families who value authentic, timeless memories.
Created detailed audience personas with demographics, psychographics, and behavior patterns.
2. Brand Messaging:
Crafted a compelling brand story and messaging framework to resonate with their audience’s emotions and desires.
Developed taglines and key messages that evoke connection and trust.
3.Visual Identity Development:
Designed a timeless logo, elegant typography, and a soothing color palette reflecting warmth and sophistication.
Created a brand mood board to serve as a visual guide for all branding materials.